Creativity For Positive Change.

About Us

how we do


At Swim with Sharks we deliver pro standard, digital and creative skills programmes with a key focus on  personal and professional development.


Our bespoke programmes use the creative mediums of music technology, film production, fashion, web and graphic design to inspire young people to develop the skills and belief necessary to unlock their potential to make a positive impact in their lives.


Young people who attend our programmes are taught by industry professionals to a co-designed syllabus ensuring our projects/courses are up-to-date and relevant to the needs of young people and the employers we work with.


At Swim with Sharks we provide opportunities for young people to learn, by supporting their emotional wellbeing and mental health requirements alongside developing transferable and commubnication skills and building self confidence.  Our career enhancing  opportunities are  designed to equip young people with the support required to overcome the often challenging barriers to achieving their personal goals and ambitions.

 At the heart of everything we do is the belief that all young people, regardless of background, have the capacity to surpass expectations. By tapping into their resourcefulness, curiosity and innate entrepreneurialism, we help them to succeed and contribute positively to society.

We believe that empowering young people to be independent is the best way to bring about positive social change






Who Are We

Meeting Your Needs

Founder and Director Anslem Herelle is responsible for the operational planning and day management of Swim with Sharks. He brings extensive experience of working within the charity and creative media sector with significant experience of partnership work alongside voluntary and statutory organisations. Anslem has exceptional leadership skills and demonstrable experience of successfully developing innovative quality services and programmes that engage, educate and empower and young people.




​Working alongside him our team of bright minded and creative thinkers made up of programme delivery specialists, creative facilitators, educators and industry experts working in partnership with groups of excitingly talented young people.
Our goal is to transform the lives of young people, aged 11-25, living in deprived areas within London by offering unique opportunities for young people to enhance their creative, educational and employability skills to take charge of their future aspirations and goals.

Our team combines experience with passion, creativity, and dedication



Services We Offer


At the heart of everything we do is the belief that all young people, regardless of background, have the capacity to surpass expectations.

Young people have been born into the digital age and the Creative Media Industries and business in general, are looking to this generation to apply their skills to help the economy keep pace and grow.


At Swim with Sharks we deliver bespoke, career focused, digital, creative skills development programmes designed to equip young people with core transferable and employability skills mapped to the technical competencies required by employers.

We work to expand young people's digital and employment skills and to enhance their hobbies and passions into viable career supporting tools leading to real world employment opportunities. Our  training programmes are co-designed by industry specialists ensuring our outcomes align with the needs of employers and businesses.

Who is it for?

  • Our projects target young people who wish to pursue a career in the digital/creative industries but have struggled to find traditional entry points.

  • The project is aimed at young people aged 11 -25 who are socially excluded and are from disadvantaged and/or BAME backgrounds and areas of social deprivation.

  • To provide a non-traditional route into the target digital industries and/or into further study (in particular to provide an entry route for underrepresented groups).

  • To equip young people with on the job learning and practical hands on experience focusing on developing the young people’s leadership and teamwork skills within a creative professional environment

  • Our projects take an entrepreneurial approach to inclusion and training with the participants working alongside professionals, industry mentors, and creative specialists.



Let Us Handle Everything

professional Development for young people

Designed to develop new skills, nurture talent and instill transferable, communication and employability skills.

We’ll Take Care of That

Bespoke Training Programmes

Designed to meet the specific needs of your group.   Co-designed with you, delivered at your location or our base.

Results, Delivered

Creative Youth Production & Enterprise

Professional media production services delivered by young people. Help young people relate to entrepreneurship and how it can be used to achieve their life ambitions

For further information about how our bespoke programmes can work for you or your group feel free to get in touch.We would love to hear from you!


I worked with Anslem for nearly 3 years from 2012 to 2015 during which time he delivered an impressive range of initiatives and projects in the realms of cultural development and social enterprise. I recommend him warmly to anyone wishing to bring creative ideas to fruition in this field. He has a collaborative style and knows how to make partnerships work. He is experienced in dealing with multiple audiences and stakeholders. He has his finger on the pulse in terms of achieving real impact and results that make the world is a better place.
Christian Tilleray, Director of Culture, Learning & Enterprise at Westway Trust

I had an excellent experience working with Anslem on a major local authority digital programme targeting young people aged 16-24 on their journey into work. He led on the work stream that commissioned a voluntary sector partner to engage young residents . Anslem was excellent! He project managed efficiently from end to end, keeping the residents engaged throughout , sourced and managed the staff team and ensured all other contractual obligations were adhered to. He did all of this with patience, professionalism and good humour whilst demonstrating his passion and expertise in young people and creativity. I would recommend anyone interested in "getting the job done" with someone who knows what they are talking about to work with Anslem.
Mervyna Thomas Programme Manager, Westminster City Council

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